Filed under: Digital Strategy
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Tired of losing your audience due to toilet breaks? The I Need To Go Campaign poses this question for ING- you can pick up this widget. The promise:
Paste this code into a blog post, your readers will be delighted at this convenience. Works on most blogs as well as MySpace and Facebook!
The announcement and resulting activity (which I’ve been following here) of Google’s Open Social platform last week (and the ‘don’t track me’ movement) has got me thinking about online privacy. About how much you want people to know about your life, how much you want to know about friends and colleagues lives. Do I really want to know when anyone goes to the bathroom? Do I really want anyone else to know when I do?
What happens when we can aggregate and understand behaviour (as well as serve information) through an App?
As my friend Tim would say: What would happen to social networking if you could write a widget that would tell you how often your girlfriend visited any of her ex’s profiles?
Differentiating layers of intimacy describes degrees of trust and discretion around information. The closer you are the more access you have. Permission to access also gives permission to know and also conveys the ability to share.
As we take down the walled gardens we’re going to need some privacy screens!
UPDATE: Nice piece of work from Colin
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