Filed under: Digital Strategy
David Armano’s latest post Blogs Are Free Samples of Your Brand has an interesting, call to action: Stop calling yourself a blogger.
“Blogging is a commodity. Anyone can do it. We are human beings with passions and interests that come out in our blogs—not the other way around. Stop calling yourself a blogger. You are a… (designer, businessperson, marketer, artist, baker, mother, grandfather, etc). Calling ourselves bloggers takes away from what makes us unique.”
An article in the New York Times, Sex, Drugs and Updating Your Blog puts forward that the term might be Artist 2.0:
“It’s possible to see these online trends as Darwinian pressures that will inevitably produce a new breed — call it an Artist 2.0 — and mark the end of the artist as a sensitive, bohemian soul who shuns the spotlight… being a musician is rather like being a business manager, memoirist and group therapist rolled into one, with a politician’s thick hide to boot. ”
Joseph Jaffe has a posted a video from his Australian visit, Content + Context, which brings to life Adam Curry’s claim that in 5 years time 50% of all content will be consumer generated.
That’s quite a trend. With over 75 million blogs there are a lot of people who are doing it, a lot of people expressing themselves. Not all of it will be good, sure. But is it vital to define people who create content? Are they artists? Are they bloggers or vloggers or podfathers? Do you define the nature of expression ,or the nature of the person, by the materials used? Just because people had access to pencils, it didn’t make everyone a writer.
Isn’t it more important for people to define themselves? Isn’t this Creation Age all about self definition and self expression?
I believe that the hand of an artisan is shaped by their tools. Sergovia’s hands were undoubtedly those of a classical guitarist, I have a film producer friend that could organise a colony on Mars in two weeks and I can spot a network engineer at ten paces.
I am blogger.
Fundamentally, the resistance I have in turning away from allegiance to the medium is the notion that building something, expressing something (for someone else) is somehow more valid than creating it (for yourself).
I’d have to disagree.
With great respect David: blogging is unique. It’s solitude and time to think in very good company. It provides structure and discipline to create and it provides feedback and authority to just born thought.
Oh, and loads of stuff to Get Shouty about too….
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