Social media measurement notes
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March 12, 2009, 4:36 am
Filed under: Digital Strategy
Filed under: Digital Strategy
As promised here are the notes I was referring to on the Ad:tech panel. All the research and loads of the thinking were done by the lovely and talented Rachael Maughan at the white agency.
Here’s measurementcamp’s list of free tools:
- Addictomatic A cool search engine that aggregates rss feeds into a nice visual dashboard
- Blogpulse Blog search engine with conversation tracker tool
- Boardreader Search forums and message boards
- Boardtracker Forum search engine offering instant alerts
- Buzzmonitor Embeddable widget showing recent instances of your search term
- Compete.com Comparable site metrics for any website
- Del.ici.ous Social bookmarking engine. Search by tags and subscribe to feed results
- Facebook lexicon Searches facebook walls for words and phrases
- Google alerts Email updates of key search terms
- Google insights Compare search volume over time
- Google trends Compare search term trends
- Howsociable Gives a social media score for your brand, with email updates of your score.
- Ice rocket Blog search engine with results rss feed
- Newsflashr News search engine, presenting results in nice dashboard
- Sphere Related content widget
- Summize Search for keywords in ‘tweets’.
- Technorati Blog and social media search engine
- Twing Discussion board and forum search engine
- Twingly Spam free blog search engine
- Twitturly Track what urls people are talking about on twitter
- Xinu Shows how well your site is performing across different metrics. Also gives a site diagnosis.
- Quarkbase Fricking cool mashup tool
- Twitter Grader Enter your twitter username to get your grade and ranking
- Twist Graph Keyword trends in Twitter. Very cool.
- yExplore Not strictly social media, but easy access to see inbound links to a page.
- Trendpedia Excellent blog search engine that graphs results over time.
- Website Grader Not completely sure how accurate, but cool tool anyway!
- Yahoo Pipes Err, yeah, can’t believe I missed this off in the first place.
- Socialmention Real time UGC search engine, with social rank
- Bit.ly and Cli.gs – analytics for your tiny urls.
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Excellent collection! Thanks, Katie
Comment by Gavin Heaton March 12, 2009 @ 5:13 amJust when I’m wondering when I’ll find the time to get together a list like this, here it is! I love the way people share in this space. Thank you. And thanks too to Ms Maughan
Comment by Des Walsh March 12, 2009 @ 5:20 amGreat list!
And from a researcher’s perspective, some considerations when it comes to the analysis (for some of them);
http://zebrabites.com/2009/01/16/thoughts-on-social-media-monitors/
And here;
Comment by Katie Harris March 12, 2009 @ 5:24 amhttp://zebrabites.com/2009/01/18/fools-gold/
Very generous. Thanks.
Comment by Kate Richardson March 12, 2009 @ 6:51 amThank you for the nice mention!
BTW, Twing.com is no longer with us.
Comment by Martin Källström March 12, 2009 @ 10:07 amThanks for taking the time to post this list – great resource.
Comment by Mike March 12, 2009 @ 11:37 amincredibly useful, many I wasn’t aware of, so thank you so much
Comment by Dirk Singer March 12, 2009 @ 10:09 pm[...] of The White Agency presented a number of social media measurement tools – helpfully listed here – to demonstrate that things don’t have to remain random and unknowable. Even so, tracking [...]
Pingback by Brainstorm » Blog Archive » Measuring up to Social Media March 13, 2009 @ 8:40 amNice list
http://trendrr.com is a free resource to add to this list. Twing is not online anymore.
Comment by mark March 14, 2009 @ 4:34 amThanks Katie, fantastic resource! Only sorry I haven’t got anything to add.
Jay
Comment by james Levy March 16, 2009 @ 5:14 am[...] really interesting blog post by Katie Chatfield, the director of strategy at the white agency, that lists many useful measurement tools. I would like to expand on this by sharing my thoughts on a few of these [...]
Pingback by Not just another company review… « Kendall Wadsworth’s Blog March 20, 2009 @ 10:43 pm[...] a few websites that provided some really interesting tools for social media measurement. Since Katie Chatfield’s blog has so many other useful resources on it, I thought it would be useful to review a couple more in [...]
Pingback by Not just another company review…part deux « Kendall Wadsworth March 27, 2009 @ 6:57 pm[...] So once again, I would like to review a few more companies that Katie Chatfield posted about in her blog. As my two previous posts go, I have reviewed a few tools that are used to measure social [...]
Pingback by Not just another company review…part trois « Kendall Wadsworth March 30, 2009 @ 3:29 pm[...] Social media measurement notes – [...]
Pingback by Quicklinks (March 31st - April 2nd) | Arketype April 2, 2009 @ 7:09 pm[...] Chatfield has done a presentation to look at some of the tools available – and you’ll instantly see how overwhelming it can be. But that’s ok – [...]
Pingback by A Digital Perspective » Social Media Measurement Tools July 21, 2009 @ 12:18 am[...] to me? Google Analytics and Bit.ly for starters. Katie Chatfield has done a presentation to look at some of the tools available – and you’ll instantly see how overwhelming it can be. But that’s ok – because you need to [...]
Pingback by Social Media Measurement Tools to Determine Value / ROI « Marketing with New Technology August 11, 2009 @ 8:24 pm[...] included in a presentation from Rachael Maughan at the white agency over at Katie Chatfields site here, well worth a look [...]
Pingback by Social Media Metrics Solutions: An overview of the options. « Pointless Really September 18, 2009 @ 12:15 amI’ve found another site valuation tool and it seems to provide competitive analysis for free. I’m talking about http://www.estimix.com .
Comment by Lala October 13, 2009 @ 8:15 am